Taara came to us with a name, a dream, and a launch deadline that was impossible. They wanted to build a brand and go live the very next day.

Unrealistic? Definitely. But we took it on - and got to work.

What followed was an intense, hands-on brand-building process where every minute mattered. We crafted their brand language, visual identity, and catalogue framework from scratch. We even supported them through domain purchases, catalogue sales structuring, and startup operations - working like an extension of their team, not just an external agency.

The moodboarding and art direction phase - what usually takes weeks - was compressed into a high-stakes, high-energy sprint. But we didn’t compromise. Every aesthetic detail was sweated over: tones, textures, typography, layouts. We treated their brand with the same care and intention we’d give our own.

From founder portraits to product shoots, from catalogue design to content strategy, we built Taara to feel like a modern-day heirloom - elegant, grounded, and true to its values.

Sometimes, all a brand needs is belief, taste, and a little madness. We brought all three.

What started as a last-minute request became one of our most heartfelt builds - with, as always, heart and hustle.